The issue of plastic packaging weighs heavy in the collective public consciousness, and many retailers and brands, facing intense social pressure, are taking steps to improve the sustainability of their packaging. In a push for environmental responsibility within the plastics industry and firm response to this public call to action, The British Plastics Federation (BPF) launched PackScore, a sustainable plastic packaging design tool.
Created for designers to use at the earliest stages of packaging blueprint; the PackScore tool allows recycling ability evaluation. If recycling isn’t possible at this stage, it provides for modification of the model’s features. The tool removes any excuse for the production of new packaging which isn’t recyclable.
Focus on recyclability
This fantastic innovation came creatively from the brains behind Berry International – a US plastic packaging and protective solutions company. It was then further developed by the BPF. However, it’s important to note that the tool’s grading level is only advisory and intended as a design guide. More complete and official recyclability certification tools are available.
Based on Plastics Recyclers Europe’s Recyclass system, the system asks users to answer questions to earn a recyclability rating from A – F. The tool works to educate and guide designers towards sustainability. Designed for ease of use, PackScore additionally centres on packaging features, such as recycled content and light-weighting.
Striving for environmental responsibility
Early in 2019, the BPF – among many recycling industry experts – joined a steering group to support UK not-for-profit company On-Pack Recycling Label (OPRL) to drive a review of its labelling rules. The study aimed to bring the regulations in line with OPRL’s collection services and to take a further record of recycling infrastructure from the ground up.
BPF director-general Philip Law stated: “The BPF is proud to announce the launch of PackScore and hopes everyone from brand managers, packaging designers and retailers use the tool. It can play a vital role to facilitate conversations when it comes time to design new products and help decision-makers ensure their products are designed to be recycled.”
Due to the environmental threat, the plastics industry joins the rest of the world in its campaign for change. With some of the sharpest minds in the world imagining new technologies and innovations every day, it is certain that together we will rise to the challenge and prevail.
If you work within the plastics industry and would like more information please contact John Dance.